Build a Certification
the Market Actually Needs
Design proprietary credentials backed by real employer demand data. Know before you build whether your certification will matter — and to whom.
Built for Training Providers· HR & L&D Teams· Professional Associations· EdTech Companies
Get Early Access
Be first to know when Certification Creator launches. Early members get founding pricing.
Most certifications are built on
assumptions, not data
Training providers spend months designing credentials with no way to know if employers will actually require them — until it’s too late. Certency changes that.
across real job postings
for employer demand signals
demand data available now
Built for credential builders
Whether you’re launching a new certification or benchmarking an existing one, Certification Creator gives you the data to make confident decisions.
Training Providers & EdTech
Design new credentials with employer demand data baked into the framework from day one. Know which skills gaps your certification should close — before you write a single learning objective.
HR & L&D Teams
Build internal certification programs that map directly to what your industry’s employers are requiring. Benchmark your proprietary credentials against the market in real time.
Professional Associations
Validate that your credential stays relevant as employer demands shift. Use Certency data to position your certification and communicate its market value to members.
What Certification Creator includes
Demand Validation Engine
Before you build, see how many employers are requesting skills in your target domain. Cross-reference against 24,000+ job postings to validate your certification concept.
Credential Framework Builder
AI-assisted framework generator that structures learning outcomes, competency domains, and exam blueprints based on what employers actually test for in hiring.
Market Positioning Report
Understand where your credential sits in the landscape. See which employers would adopt it, what salary premium it commands, and how it compares to existing certifications.
Ongoing Demand Monitoring
After launch, track how employer demand for your certification evolves. Get alerts when demand shifts — and data to back your renewal and marketing decisions.
Regional Demand Mapping
See where your certification will have the most impact. City-level and industry-level demand data tells you where to focus launch efforts and marketing spend.
Employer Adoption Intelligence
Identify which employers and industries would be most likely to require your certification in job postings — before you even approach them for partnerships.
What’s happening when
Demand data infrastructure
Real-time job posting data across 272 certifications is live and collecting daily snapshots. The foundation is built.
Career Intelligence for professionals
Tier 1–3 services for individual professionals — free cert compass, resume gap analysis, and career trajectory planning.
Certification Creator beta
Closed beta for waitlist members. Demand validation engine + framework builder available to first organizations.
Full public launch
Certification Creator opens to all organizations with full feature set, market positioning reports, and ongoing monitoring.
Be first to build with
real demand data
Join the waitlist today. Founding members get early beta access and locked-in launch pricing.